Our approach to sponsorship
EFG International and its global family of private banking businesses is active across a range of sporting and cultural sponsorships. In addition to historic motorsport, EFG's sponsorships include:
EFG is the private bank for historic motor racing and we sponsor leading events worldwide, including:
- Le Mans Classic
- Classic Endurance Racing
- Spa Classic
- Dix Mille Tours
- Grand Prix de l’Age d’Or
- Vallelunga Classic
- Monza Historic
- Algarve Classic
- Donington Historic Festival
- RAC Woodcote Trophy
- Salon Privé
- The HERO Cup
- EFG DolderClassics
- Zurich Classic Car Award
- Ascona Classic Car Award
We also have a strong partnership with the British Racing Drivers' Club (as a sponsor of its Rising Stars programme).
EFG has a longstanding commitment to the sport of polo and we support a wide range of teams and events around the world, including:
- EFG Aravali Team, UK High Goal
- Jaeger-LeCoultre Gold Cup
- Cowdray Park Polo Club
- Guards Polo Club
Centenary Tennis Clubs
EFG is the principal partner to Centenary Tennis Clubs (CTC), an umbrella group of clubs that are more than 100 years old, including some of the most prestigious clubs in the sport.
Junior Tennis Programme
We have teamed up with the global sports and media company IMG to create The EFG Junior Tennis Programme. This is an innovative way of supporting leading junior players in making the transition to the senior ranks.
Kyle Edmund (UK)
Michael Mmoh (USA)
Sofya Zhuk (Russia)
EFG has a multi-year sponsorship agreement with Ueli Steck, the Swiss rock climber and mountaineer. One of the most outstanding climbers of his generation, Ueli Steck is globally renowned for pushing the boundaries of his sport. His achievements include climbing the north face of the Eiger in record time (2 hours 47 minutes) as well as solo climbing the south face of Annapurna, Nepal, in a record 28 hours.
EFG statement of 30 April 2017
“We are deeply saddened about the news of Ueli Steck’s fatal accident in the Himalayas. Ueli Steck was an exceptional athlete and an exceptional person, who was always aware of the dangers he exposed himself to. With his enormous skills, willpower and ambitious goals, he was an inspiration for all those who knew him. His death is a tragedy, and our thoughts are with his family and friends.”
EFG congratulates the Olympic champions of the Swiss lightweight rowing four. On 11 August 2016, the Swiss lightweight rowing four sponsored by EFG were crowned Olympic champions in Rio.
EFG has sponsored the Swiss lightweight project since 2011. This partnership has allowed the four athletes – Mario Gyr, Simon Niepmann, Simon Schürch and Lucas Tramèr – to focus on their elite sporting ambitions. We were inspired by the team’s enthusiasm and determination, its strong competitive track record, and an appreciation of the dynamics and precision of rowing. The strong personal relationship between the athletes and their coach Ian Wright is also mirrored the relationship between EFG and our clients.
The results have been outstanding. The team is the current World and European Champions, as well as Overall World Cup Winners 2015. The team’s journey through two Olympic cycles has been central to the project. The team achieved fifth place in London 2012 and, after four more years of intensive preparation, all the hard work paid off with Olympic gold at Rio 2016. On 11 August 2016, the Swiss lightweight rowing four were crowned Olympic champions after winning the final in 6 minutes 20.51 seconds, ahead of Denmark and France.
This has been an outstanding partnership based on hard work, talent and dedication to excellence. Our congratulations go to the whole team, their coaches and the Swiss Rowing Federation for this crowning Olympic success.
Since 2008, EFG has been a supporter of the London Jazz Festival, the UK’s largest annual celebration of jazz that takes place every November. In 2013, we became the headline sponsor of the Festival, which is now known as the EFG London Jazz Festival.
The EFG Excellence Series forms part of the EFG London Jazz Festival and is a programme of world-class performances from some of the leading lights in jazz. In recent years, it has featured concerts from performers including Sonny Rollins, Herbie Hancock, Kurt Elling, Courtney Pine, Gilberto Gil, Cleo Laine & John Dankworth, McCoy Tyner, Alison Krauss and Paolo Conte.
EFG also sponsors various concerts in partnership with leading Singapore-based jazz pianist Jeremy Monteiro. We now support jazz across Singapore, Hong Kong, Thailand, Malaysia, Indonesia, Taiwan and China.
In the UK, EFG is the principal partner of Southbank Sinfonia, an orchestra that provides a springboard into the orchestral profession for talented young musicians. We also support the Young British Soloists' Competition organized by the Orchid Music Charitable Trust.
In 2013, EFG established a relationship with Benjamin Grosvenor, winner of the Gramophone Young Artist of the Year Award 2012. This is designed to assist the pianist in the development of his international career for at least the next three years.
Benjamin's is an extraordinary talent that has been recognized around the world. He has achieved much in a short space of time, and there is much more to come as he continues his remarkable musical journey.
EFG also supports a range of events in conjunction with Gramophone magazine, including the prestigious Gramophone Classical Music Awards.
In the UK, EFG joined forces with The Sunday Times to create an award for an individual short story. The Sunday Times EFG Short Story Award is an annual competition looking for the finest talent in this exciting genre, which has been enjoying a renaissance in recent years.
Visit the official website shortstoryaward.co.uk
We also sponsor Friends of the National Libraries.
EFG has also collaborated with Charleston to create the Charleston-EFG John Maynard Keynes Prize. In the spirit of Keynes’ work, life and legacy, the inaugural 2015 prize was won by Amartya Sen. The 2016 prize was won by British computer scientist and inventor of the Web Sir Tim Berners-Lee. Read the press release here
Art & design
EFG is a longstanding supporter of art and design and has sponsored events in locations including London, Monaco and Miami. We currently sponsor a range of Latin American art events, including Pinta Miami Latin American Art Fair and the EFG ArtNexus Latin America Art Award.
Our commitment to the arts provides us with a unique opportunity to share this passion with our clients and the communities in which we operate. This is the motivation driving the bank's support for first-class cultural institutions such as the Peggy Guggenheim Collection in Venice and the Istituto Svizzero di Roma (ISR).
Interested in the evolution of artistic and cultural expression, we have been supporting Venice’s Peggy Guggenheim Collection since 2001 - contributing to its activities while also promoting other international art projects.
We have been partnering with the Istituto Svizzero di Roma (ISR) since 2005. Swiss academics and artists have played a role in representing the ISR ever since its foundation. In 2005, the institute – together with the branch in Milan – became the reference for Switzerland’s art and science in Italy.
The ISR promotes a dialogue and exchanges between the cultural institutions operating in Italy and actively participates in the network of the several international institutes and academies in Rome.